Last updated: 2026-09-17

I used a journaling app for a full year even though I hated the interface.

That’s the honest version. I paid for the annual subscription, so I kept opening it. Kept writing in it. Kept telling myself I should stick with it because I’d already spent the money.

Does this sound familiar?

The sunk cost fallacy in productivity is the belief that because you’ve already invested time, money, or energy into something, you must stick with it even when it no longer serves you. I was living inside that trap. The subscription was already paid. Walking away felt like wasting money. So I stayed.

Here’s the thing. The money was already gone. What I was actually spending, every time I opened that app, was time and joy. Those two were still mine to protect.

Once I recognized the sunk cost fallacy, I switched to a tool I actually enjoyed. I’m still journaling consistently years later. The old app would have been abandoned. Switching was an investment in consistency.

Let me explain how I think about this now.

Cut the dead branches so the rest can grow

Letting go of unproductive commitments is like pruning a plant. You cut off the dead branches so the rest of the plant can grow stronger, brighter, and more efficiently. You’re cultivating.

Your commitments work the same way. The unused subscription. The recurring meeting that adds no value. The tool you dread opening. Those are dead branches. They pull energy from the parts of your system that could actually grow.

It’s easy to treat letting go like a failure, a reflection of your character. Like you weren’t disciplined enough to make it work. That’s the hustle anxiety talking. Letting go is a strategic decision to create space for better opportunities.

Focus on the gains. Time. Energy. Freedom. Write down one thing you are gaining by canceling X. That reframe matters more than people think.

I used to stay because I’d already invested. Now I ask whether the thing is still earning its place.

Three questions I run on every commitment

When I’m evaluating whether to keep something, I ask three questions. This is the system I use to get past the emotional attachment.

1. Does this bring me joy or value?

If you hate opening it, that’s data. My journaling app failed this immediately. I knew I hated the interface. I just didn’t treat that as a reason to leave.

2. Is this helping me reach my goals?

A journaling habit only works if you keep doing it. A tool that makes you want to skip the session is working against the goal. Consistency is the point. I wanted a journaling practice that would last. The app I enjoyed is the one that actually delivered that.

3. If I hadn’t already invested time or money, would I still choose to keep this?

This is the one that cuts through the sunk cost. Pretend you never paid for the annual subscription. Pretend you never said yes to that recurring meeting. Would you opt in today, with a clean slate?

If the answer to any of these is no, it’s a candidate for letting go.

Run this on tools, subscriptions, recurring meetings, and any commitment you’ve been keeping out of guilt. The emotional attachment is usually to the investment.

What dead branch are you pruning this week?

Red flags you can spot today

You don’t need a complete audit to start spotting problems. Watch for these signals.

Do you feel dread or stress when you think about it? That’s enough. You already know.

Are you doing it out of obligation or guilt? If the only reason you’re still showing up is that you already said yes, that’s a flag.

Is it consuming resources you could use better elsewhere? Time and energy you could put toward something that actually serves you.

Any one of these is an automatic signal to let go. You don’t need all of them stacked together. Dread alone counts.

What tool are you forcing yourself to use right now? Sit with that for a second.

This trap drains mental energy. It keeps you focused on what you’ve already spent instead of what actually matters. That’s the real cost. The subscription fee is gone either way. The daily drain is optional.

I stayed with that journaling app because of money I’d already spent. The moment I switched to something I actually enjoyed, the consistency showed up. Years later, I’m still at it. That’s the result I wanted from the original subscription in the first place.

Start with something small

Don’t try to overhaul everything this week. That never works.

Begin with low-stakes items. Cancel an unused subscription. Say no to a recurring meeting that adds no value. Those wins build the confidence you need for the larger, more difficult commitments later.

The unused subscription is an easy first cut. So is the meeting you attend out of guilt. Both free up time and attention you can put somewhere that actually serves you.

I’m no psychologist. This is just what I found when I stopped forcing a tool I hated. The small cancel is how you practice. The bigger ones get easier after that.

Pick one low-stakes item to cancel today. Just one. Then write down one thing you are gaining by canceling it.

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Last Updated: September 28, 2026

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Last Updated: September 28, 2026

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ABOUT THE AUTHOR

Thanh Pham

Founder of Asian Efficiency where we help people become more productive at work and in life. I've been featured on Forbes, Fast Company, and The Globe & Mail as a productivity thought leader. At AE I'm responsible for leading teams and executing our vision to assist people all over the world live their best life possible.


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